
The first information about Jesolo as touristic centre go back to the end of the 19th Century when the first bathing establishment was opened on the beach in front of Piazza Marconi.
After the Great War the touristic activity grew quickly and villas, holiday camps and hotels were build. In 1937 there were in Jesolo 47 licences of rooms for rent, 24 public facilities and 4 season hotels. After three years the rooms for rent were 11, the apartments were 57, in addition to 2 inns, 1 restaurants, 3 boarding-houses and 6 hotels. In 1938 the tourists were 10.780. In 1939 the rooms for rent were 20, the apartments and villas were 76, the inns were 5, boarding-houses 3 and hotels 8; but it is after World War II that Jesolo found its way in tourism. The lido (beach) of Jesolo drew the attention of Venetians and Lombards who had capitals to invest in the new development of tourism, and built hotels, apartments, camp-sites, wet docks and villas, but also shops, restaurants and sports-facilities.
Lido di Jesolo at a few kilometers from the enchanting Venice, with its 15 kilometres of fine dolomite sand, accomodates every year over 10 millions of tourists (including those who overnight and those who stay for the day) who spend their holidays making escursions in the greenery of the pinewood and in the encahting valleys of the lagoon, who entertain themselves in the modern discos, in the squares with hundreds of shows of every kind, the coloured fun fairs and above all Via Bafile, the longest pedestrian way in Europe.
"Once upon a time there was a village called Equilio, later Cavazuccherina, today Jesolo and not far a desert beach wet by the waters of the Adriatico Sea. Once upon a time.... And it will look like a fairy tale, the story of Jesolo, real miracle of our times, natural paradise, symbol of men's work who could build buildings that mirror in the sea and give to the sky the thousand colours of beach-umbrellas.... The fairy tale of man and his going on the long way of civilization, way which lead him from pile-dwelling to modern building, here in Jesolo, as in every place of the world". (A. Policek, C'era una volta – Once upon a time)![]()
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